A Zeughauser Group partner, Norm Rubenstein is widely regarded as one of the legal industry’s most experienced and innovative marketing and positioning strategists. As the chief marketing officer of three global law firms and as a consultant to many others, Norm collaborates with law firm leadership on strategy to increase client and market share, on award-winning branding initiatives, and on the evaluation of law firm marketing organizations and investments. Norm also worked for 10 years as director of publishing and marketing of Edison Electric Institute; and 5 years teaching at the University of Virginia (UVA). He holds B.A. and M.A. degrees from Tulane University, and completed doctoral course work at UVA.
Profits from Bright Ideas book sales will go to Advocates for International Development, an international pro bono organization. www.A4ID.org